The FirstBank CR&S Week is a dedicated week designed to offer opportunities for employees to give their time & resources to defined causes in line with the Bank’s CR&S strategic approach;
The FirstBank CR&S Week is held in Nigeria and 7 other countries: the United Kingdom, Ghana, DRC, Guinea, Sierra Lone, Senegal, and Gambia;
Since its maiden edition in 2017, the FirstBank CR&S week in 2017 is fast becoming a household name in the Bank's host economies.
In furtherance of its continued commitment to
impacting the lives of individuals in its host communities across 7 Countries:
Nigeria, United Kingdom, Ghana, DRC, Guinea, Sierra Lone, Senegal and Gambia.
First Bank of Nigeria Limited has announced the Fifth edition of its Corporate
Responsibility & Sustainability (CR&S) week, scheduled for 22- 27
August 2022.
The event which is
themed: “Kindness…. A Way of Life” reflects the single-minded purpose to
make a difference in the world by inspiring and institutionalising kindness.
SPARK is an acronym for Start Performing Acts of Random Kindness and it is a
values-based initiative designed to raise consciousness that we can choose to
be kind.
The FirstBank CR&S
Week is a dedicated week designed to offer opportunities for employees to give
their time & resources to defined causes in line with the Bank’s CR&S
strategic approach. The CR&S Week will offer employees opportunities to
give their time & resources to defined causes. The Week’s activities are an
aspect of the Bank’s Employee Giving & Volunteering Program, which was
instituted to encourage employees to give back to the community as well as
inculcate in them the integral corporate culture of giving.
The Bank held the
maiden edition of the CR&S week in 2017 with a focus mainly on three key
initiatives/activities which were giving and visits to orphanages/less
privileged homes/IDPs; career counselling day; and Staff Promoting Acts of
Random Kindness (SPARK) initiative – which is now Start Performing Acts of
Random Kindness. The CR&S week has become more successful in subsequent
years and it is fast becoming a household name in the Bank's host economies.
There are five main
activities to be implemented during this year’s CR&S Week in Nigeria,
FBNBank UK and across the SSA markets. These activities include SPARK APP, Kind
Comments Day, Visits to orphanage/less privileged homes, SPARK School
Engagement, and Women Economic Empowerment. The major highlight of the Week
will be the launch of the SPARK APP. The app is strategic in the Bank's journey
to institutionalize “A Day of Kindness” on a national level, and globally
position the Bank as a Corporate Citizen in leveraging new media to drive
sustainability practices.
The SPARK App is a
sensational application designed to have individuals abreast with the act of
kindness through various kindness-based quotes and inspirational phrases that
will be displayed on one’s phone screen, especially when the phone is idle.
Kind Comments Day is
an initiative that focuses on inspiring and encouraging everyone to be
deliberate with the use of kind words in relating or interacting with anyone.
In addition, with
Women Empowerment, the Bank will support, VVF patients in need of surgical
operations and also empower them with vocational skills as they integrate back
into the society.
The SPARK Schools
Engagement will be implemented through the National
Competition of JAN SPARK School Integration. The activity is aimed at rewarding
the various participating students, following their SPARK activity, Through the
partnership with JAN, SPARK is integrated into the JAN Company Program, where
students are taught the values of SPARK. The SPARK schools’ competition has
been tied with Company programme regional competition,ensuring they imbibed the
values taught during the training. One of the highlights of the event is the
visit to orphanage homes and the less privileged, across various cities which
will be carried out by volunteers from the Bank.
Speaking on the week,
Dr. Adesola Adeduntan, CEO, FirstBank said “The CR&S Week is another
opportunity to strengthen our commitment and extend our reach beyond the communities
where we operate in Nigeria and across our subsidiaries. Over time, our
goal has stayed the same, to create platforms through which our positive impact
is felt.”
“For
us in the FirstBank Group, beyond saying that we care, we take a step further
and show it,” he concluded.
Through the years of commemorating
its annual CR&S Week, FirstBank has impacted lives across its host
communities in Nigeria, the United Kingdom and its SSA subsidiaries. These
impacts comprise the partnership with Lagos State Government on the provision
of a Primary Health Centre at Ijedodo Community, Lagos State; engagements
with over 60 charities, Non-governmental organisations, orphanages,
correctional centres, schools and Internally Displayed Persons (IDP) Camps
which resulted in touching the lives of over 20,000 underprivileged individuals
in the society including widows, orphans and children with
disabilities.
About FirstBank
First Bank of Nigeria Limited
(FirstBank) is the premier Bank in West Africa and the leading financial
inclusion services provider in Nigeria for over 128 years.
With over 750 business locations and
over 180,000 Banking Agents spread across 99% of the 774 Local Government
Areas in Nigeria, FirstBank provides a comprehensive range of retail and
corporate financial services to serve its over 30 million customers. The Bank
has an international presence through its subsidiaries, FBNBank (UK) Limited in
London and Paris, FBNBank in the Republic of Congo, Ghana, The Gambia, Guinea,
Sierra-Leone and Senegal, as well as a Representative Office in Beijing.
The Bank has been handy at promoting
digital payment in the country and has issued over 10million cards, the first
bank to achieve such a milestone in the country. FirstBank’s cashless
transaction drive extends to having more than 10million people on its USSD
Quick Banking service through the nationally renowned *894# Banking code and
over 4.5 million people on FirstMobile platform.
Since its establishment in 1894,
FirstBank has consistently built relationships with customers focusing on the
fundamentals of good corporate governance, strong liquidity, optimised risk
management and leadership. Over the years, the Bank has led the financing of
private investment in infrastructure development in the Nigerian economy by
playing key roles in the Federal Government’s privatisation and commercialisation
schemes. With its global reach, FirstBank provides prospective investors
wishing to explore the vast business opportunities that are available in
Nigeria, an internationally competitive world-class brand and a credible
financial partner.
FirstBank has been named “Most
Valuable Bank Brand in Nigeria” six times in a row (2011 – 2016) by the
globally renowned “The Banker Magazine” of the Financial Times Group; “Best
Retail Bank in Nigeria” for seven consecutive years (2011 – 2017) by the Asian
Banker International Excellence in Retail Financial Services Awards and “Best
Bank in Nigeria” by Global Finance for 15 years. Our brand purpose is always to
put customers, partners and stakeholders at the heart of our business, even as
we standardise customer experience and excellence in financial solutions across
sub-Saharan Africa, in consonance with our brand vision “To be the partner of
the first choice in building your future”. Our brand promise is always to
deliver the ultimate “gold standard” of value and excellence. This commitment
is anchored on our inherent values of passion, partnership and people, to
position You First in every respect.
Folake Ani-Mumuney
Group Head, Marketing &
Corporate Communications
First Bank of Nigeria Limited
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